2026 Top 10 Bullet Journal Influencers in UK
- Leo Xia
- Apr 24
- 6 min read
The top bullet journal influencers in the UK to know in 2026 include Martha Brook, Carly of The Journal Life, Fabulous Planning, Oops a Daisy UK, The Completist, Rebel Stationery, Blush and Gold, Meg of @journalwith.meg, Juliet of @thejulietjournal, and The Positive Planner. This is best understood as an editorial roundup, not an official national ranking, because the UK journaling scene is spread across creator channels, stationery-led brands, and planner communities rather than one formal leaderboard.
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Why this list is useful
The UK journaling market works a little differently from the US. It is shaped not only by individual bullet journal creators, but also by planner educators and creator-led stationery brands that influence what people buy, how they plan, and what kind of notebook culture they follow. That is why the strongest UK roundup is not based on follower count alone.
Why trust this roundup
I used a simple filter: each name needed a clear UK connection, a clear link to journaling, planning, notebooks, or stationery culture, and a public footprint readers can verify through brand sites, creator channels, or creator marketplace profiles. In other words, this list is built for usefulness and verifiability, not hype.
At a glance-Top 10 Bullet Journal Influencers in UK
Martha Brook — London — personalised stationery, planners, diaries, intentional living — @marthabrookldn.
Carly / The Journal Life — South of England — creative journaling, prompts, calm pen-to-paper content — The Journal Life.
Fabulous Planning — York / North Yorkshire — organisers, journals, food diaries, eco-friendly stationery — Fabulous Planning.
Oops a Daisy UK — Essex — bullet journal tools, stencils, stickers, cute-but-practical planning — @oopsadaisyuk.
The Completist — Peckham, London — design-led notebooks, undated planners, desk stationery — @the.completist.
Rebel Stationery — South London — sustainable diaries, notebooks, planners — Rebel Stationery.
Blush and Gold — London — journals, planners, diaries, memory books — Blush and Gold.
Meg — Birmingham — creative journaling, bullet journaling, stationery-led content — @journalwith.meg.
Juliet — Cardiff — creative journaling, ASMR-style journal content — @thejulietjournal.
The Positive Planner — UK — guided journals, mindful planning, wellbeing stationery — @the_positive_planners.
1) Martha Brook
Martha Brook is one of the strongest names in British planner and personalised stationery culture. Her official site says the brand exists to create personalised stationery that helps people live with greater intention, and the brand story traces its origins to Brook Green, London. Her Linktree also confirms the Instagram identity @marthabrookldn.
She deserves a top-tier spot because she sits right where journaling, planning, gifting, and stationery lifestyle overlap. For readers, that makes her approachable. For brands, it makes her commercially relevant.
Carly brings a more personal and reflective voice to the UK journaling scene. Her YouTube channel describes her as someone who likes to create and journal and says she lives in the South of England, which gives her a clear and current UK link.
What makes Carly worth including is tone. Her content feels built around the real act of journaling rather than around product display alone. That matters for readers looking for actual journaling inspiration rather than just pretty stationery.
Fabulous Planning shows how tightly planning culture and journaling culture overlap in Britain. The brand site positions itself around organisers, journals, food diaries, pens, washi tape, and eco-friendly stationery, while public profiles place it in the York/North Yorkshire area of the UK.
It belongs on this list because it influences not just inspiration, but format. In the UK market, brands like this often shape how people actually plan, track, and use their paper products day to day.
Oops a Daisy UK is one of the clearest bullet-journal-first names in this roundup. Its site describes the business as an independent UK stationery brand for planning and organisation, with journals, planners, stickers, stencils, and washi tape, and its About page places the studio in Essex. Its Linktree also confirms the oopsadaisyuk identity.
This is one of the easiest brands to justify in a “bullet journal influencers” article because bullet journaling is not incidental to the brand. It is the core of what the business makes and teaches.
The Completist adds a more design-led edge to the list. Its official About page says the brand was founded in 2018 and is based in Peckham, London, while the homepage emphasizes undated planners, notebooks, and other desk stationery. Public social references also connect the brand to @the.completist.
It matters because British notebook culture is not just about classic bullet journal spreads. There is also a big audience for beautifully designed planners and notebooks that people buy for both usefulness and visual identity.
Rebel Stationery brings a more values-led, premium angle to the UK paper world. Its official site describes it as an award-winning British diary and notebook brand based in south London, specialising in sustainable luxury goods, with diaries designed and manufactured in London.
That makes it relevant for 2026 because the British market increasingly rewards a combination of design, story, and ethics. In the journaling and planner space, that positioning can be just as influential as pure social reach.
Blush and Gold fits squarely into the planner-and-journal zone. Its website says the brand creates diaries, planners, journals, and memory books, while public shop information describes it as a London-based boutique founded by Mara.
What makes it especially useful for this roundup is the emotional side of the category. Blush and Gold speaks to readers who want planning and journaling to feel personal, giftable, and tied to meaningful milestones, not just task management.
Meg represents the more focused individual-creator side of the UK scene. Her Collabstr profile identifies her as a creative and bullet journaling content creator based in Birmingham, United Kingdom, and explicitly links her to @journalwith.meg.
She is exactly the kind of mid-sized niche creator that can matter a lot in stationery. Her audience alignment is likely tighter than that of many broad lifestyle creators, which is often more valuable for journal, pen, sticker, and planner collaborations.
Juliet rounds out the list with a strong creative-journaling identity. Her Collabstr page describes her as a creative journaling content creator and stationery lover based in Cardiff, and her YouTube channel identifies itself as The Juliet Journal while explicitly linking the brand to strong Instagram and TikTok followings. A recent UK creator roundup also describes her as a UK-based junk journal artist.
She matters because journaling content is becoming more visual, tactile, and ASMR-friendly. That style is now a major part of how younger audiences discover notebooks, junk journals, tapes, and decorative paper goods.
The Positive Planner earns its place because it reflects one of the strongest current directions in journaling: guided wellbeing journaling. Its About page describes it as an independent UK based company founded by Ali and Finn, and the site positions the brand around guided journals and planners designed to support mental health. The homepage also explicitly shows the Instagram identity @THE_POSITIVE_PLANNERS.
This is a smart inclusion because the UK journaling market is not only about bullet layouts and decorative spreads. It is also about reflection, habit-building, and mental wellbeing, and The Positive Planner has a strong foothold in that space.
Final Thoughts
The UK bullet journal scene in 2026 is not a neat list of ten identical creators. It is a blend of journal educators, aesthetic notebook brands, planner businesses, and smaller niche creators whose audiences are tightly focused on paper culture. That is exactly why a mixed editorial shortlist is more useful than a simple follower leaderboard.
—Leo Xia, CEO, Lion Paper Products
You design, we deliver.
FAQs:
Q1: Who are the top bullet journal influencers in the UK in 2026?
A strong editorial shortlist for 2026 includes Martha Brook, Carly of The Journal Life, Fabulous Planning, Oops a Daisy UK, The Completist, Rebel Stationery, Blush and Gold, Meg of @journalwith.meg, Juliet of @thejulietjournal, and The Positive Planner.
Q2: Are these all traditional bullet-journal-only accounts?
No. Some are classic journaling creators, while others are planner-led or creator-run stationery brands. That mix reflects how the UK niche actually works today.
Q3: Which UK names are best for planner and stationery brands to watch?
Martha Brook, Fabulous Planning, Oops a Daisy UK, The Completist, Rebel Stationery, Blush and Gold, and The Positive Planner are especially relevant because their public positioning is closely tied to diaries, planners, journals, notebooks, and stationery products.
Q4: Which UK creators are best for more personal or creative journaling inspiration?
Carly of The Journal Life, Meg, and Juliet are especially useful if you want a more personal, creative, or process-led journaling angle.
Reference
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