2026 Top 10 Bullet Journal Influencers in the US
- Leo Xia

- Apr 15
- 7 min read

The top bullet journal influencers in the US to follow in 2026 include Ryder Carroll, Kara Benz, Nicole Doane, Kim Alvarez, Susan Spransy, Heather Kell, Jennifer Law, Laura Dame, Julie Fei-Fan Balzer, and Nadya Borisevich. Together, they represent the full range of the niche, from classic bullet journaling and practical planning to decorative layouts, faith-based journaling, and mixed-media journal art. This list is an editorial selection based on public niche rankings, official creator pages, and each creator’s visible role in the US journaling space.
Snapshot: Top US Bullet Journal Influencers in 2026
Influencer | Region | Style | |
Ryder Carroll | Brooklyn, New York | original Bullet Journal method, mindful productivity | @rydercarroll |
Kara Benz | Central New Jersey | boho layouts, planner stickers, lifestyle journaling | @boho.berry |
Nicole Doane | Las Vegas, Nevada | minimal, flexible, functional bullet journaling | @written.intentions |
Kim Alvarez | US-based | productivity journaling, analog systems, stationery | @tinyrayofsunshine |
Susan Spransy | US-based | practical daily planning, family-focused bullet journaling | @susiebjournal |
Heather Kell | DFW, Texas | decorative planning, stickers, paper planners | @kellofaplan |
Jennifer Law | Texas | faith-centered journaling, intentional planning | @journalbydesign |
Laura Dame | Austin, Texas | art journaling, collage, mixed media | @lauramixedmedia |
Julie Fei-Fan Balzer | Massachusetts | printmaking, collage, sketchbook and art journal practice | @balzerdesigns |
Nadya Borisevich | Seattle, Washington | gel printing, paper collage, mixed-media journaling | @nadya_draws_in_seattle |
Quick Content Reach:
Why these creators stand out
Bullet journaling in the US is no longer limited to one narrow format. Some creators stay close to the original Bullet Journal method, while others sit at the intersection of planning, notebook use, art journaling, collage, and stationery culture. Public rankings reflect that overlap too: Feedspot maintains a current bullet journal influencer list, while separate public lists highlight US art-journaling creators who also influence notebook and journal culture.
That is why a useful 2026 roundup should not focus on follower count alone. It should look at relevance, recognizability, style, and whether the creator has actually shaped how people use journals today.
How we chose these top bullet journal influencers in the US
We selected these creators using four filters:
they are US-based or publicly associated with the US journaling scene
their content clearly centers on bullet journaling, planning, notebook culture, or journal-based creativity
they have recognizable influence through official features, creator websites, or current niche rankings
together, they cover the major styles readers actually search for in 2026
This approach is more useful than pretending there is one official national ranking, because there is not. Feedspot’s current niche list and creator/about pages are a better foundation for an editorial shortlist.
1. Ryder Carroll
Region: Brooklyn, New York
Style: original Bullet Journal method, mindful productivity, analog planning

Any serious list should begin with Ryder Carroll. He created the Bullet Journal method, and the official Bullet Journal about page describes him as a digital product designer living in Brooklyn, New York. He is less of a typical lifestyle influencer and more of a category-defining figure.
What makes Ryder essential is that his influence goes beyond aesthetics. His work anchors the niche in reflection, clarity, and intentional planning. For readers who want the source rather than a trend interpretation, he remains the starting point.
2. Kara Benz
Region: Central New Jersey
Style: boho bullet journal layouts, stickers, stationery, creative planning

Kara Benz, the creator behind Boho Berry, is one of the most recognizable names in American bullet journaling. Bullet Journal’s feature on her says she lives in Central New Jersey and describes her as the artist and author behind Boho Berry.
Her style helped define the warm, expressive, boho side of the niche. She is especially relevant for notebook, sticker, pen, and stationery brands because her content sits right where planning and paper aesthetics meet.
3. Nicole Doane
Region: Las Vegas, Nevada
Style: minimalist, flexible, functional bullet journaling

Nicole Doane of @written.intentions represents the clean, practical side of bullet journaling. Bullet Journal’s creator feature states that she lives in Las Vegas and highlights the flexibility she values in the system.
She is a strong fit for readers who want pages that feel calm, useful, and realistic. Her content is a good reminder that bullet journaling does not need to be overly decorative to be beautiful or effective.
4. Kim Alvarez
Region: US-based
Style: productivity journaling, analog systems, planning, stationery

Kim Alvarez, the creator behind Tiny Ray of Sunshine, has long been one of the most respected voices in the analog planning world. Bullet Journal’s feature on Kim describes her as the creative behind TinyRayofSunshine.com, where she writes about bullet journaling, productivity, planning, and other creative pursuits. Her site continues to position itself around those same themes.
Kim’s work stands out because it goes deeper than layout inspiration. Her content helps readers think about how journaling works as a system, not just how it looks on the page.
5. Susan Spransy
Region: US-based
Style: practical bullet journaling, everyday planning, family routines

Susan Spransy of @susiebjournal is especially appealing to readers who want bullet journaling to serve real life. In her Bullet Journal feature, she introduces herself directly as @susiebjournal and describes the practice as a game changer for daily life.
Her content is approachable, useful, and grounded in daily routines rather than perfection. That makes her a strong reference point for readers who want a notebook that works hard, not just one that looks pretty.
6. Heather Kell
Region: DFW, Texas
Style: decorative planning, planner products, stickers, paper planning

Heather Kell of @kellofaplan is one of the clearest bridge figures between planner culture and the wider journaling world. Her website describes Kellofaplan as a brand creating “pretty but practical” planner products, while her public creator page says she started Kellofaplan in 2015 to share her love of planning.
She is a particularly strong fit for readers who love decorative spreads, sticker-heavy layouts, and paper-based planning systems. If a brand sells planners, accessories, or decorative stationery, Heather belongs near the top of the shortlist.
7. Jennifer Law
Region: Texas
Style: faith-centered journaling, intentional planning, scripture-led creative journaling

Jennifer Law, the founder behind Journal By Design, brings a more reflective and faith-centered voice to the journaling category. The brand’s about page identifies her by name and says bullet journaling is her planning method of choice. The homepage also makes clear that the brand centers on journaling God’s Word and intentional encouragement.
She broadens this list in a useful way. Not every reader wants aesthetic spreads or productivity hacks. Some want journaling that feels rooted, personal, and meaningful, and Jennifer’s work speaks directly to that audience.
8. Laura Dame
Region: Austin, Texas
Style: mixed media art journaling, collage, abstract and floral journal work

Laura Dame brings the art-journaling side of the notebook world into the picture. Multiple creator profiles describe her as a mixed-media artist based in Austin, Texas who experiments in art journals, collage, abstract work, and florals.
She is a smart inclusion because journal culture in 2026 is broader than classic bullet journaling alone. Many readers move naturally between planning, sketchbooks, collage, and mixed-media pages, and Laura’s work reflects that shift beautifully.
9. Julie Fei-Fan Balzer
Region: Massachusetts
Style: printmaking, painting, collage, sketchbook and art journal practice

Julie Fei-Fan Balzer is well known for printmaking, collage, painting, and art instruction. Her public site and related profiles consistently position her as a mixed-media artist and educator, while her class catalog explicitly includes art journaling and sketchbook-based practice.
Julie is especially relevant for readers and brands interested in the creative end of notebook culture. Her audience is not just planning a week. They are using journals as places to make, test, layer, and explore ideas.
10. Nadya Borisevich
Region: Seattle, Washington
Style: gel printing, paper collage, mixed-media journaling

Nadya Borisevich, better known online as @nadya_draws_in_seattle, is one of the most visually recognizable creative journal artists on this list. Her YouTube channel describes her work as gel printing, mixed media art, and paper collage, while public creator pages and rankings place her in Seattle and among leading US art-journaling creators.
She is a strong example of where the notebook niche is heading: tactile, visual, process-driven, and highly shareable across platforms. For brands in paper goods, art supplies, or premium journals, that matters.
Final Thoughts
The best bullet journal influencers in the US are not all doing the same thing, and that is exactly why this category is still growing. Ryder Carroll keeps the method grounded. Kara Benz and Nicole Doane show two classic directions within bullet journaling. Kim Alvarez and Susan Spransy keep the practice practical. Heather Kell and Jennifer Law expand the planning and intentional-living side. Laura Dame, Julie Fei-Fan Balzer, and Nadya Borisevich show how journal culture now overlaps with art, collage, and visual storytelling.
If you are building a notebook, journal, planner, or stationery brand in 2026, this mix matters more than a single follower-number ranking. The real opportunity is in understanding different creator styles and how each one speaks to a different kind of paper lover.
—Leo Xia, CEO, Lion Paper Products
You design, we deliver.
FAQs:
Q1: Who is the creator of the Bullet Journal method?
Ryder Carroll created the Bullet Journal method, and Bullet Journal’s official about page identifies him as a digital product designer based in Brooklyn, New York.
Q2: Who are the best US bullet journal influencers for minimalist inspiration?
Nicole Doane, Kim Alvarez, and Susan Spransy are strong choices for readers who prefer practical, clean, and functional bullet journaling.
Q3: Which US creators are best for decorative or artistic journal inspiration?
Kara Benz, Heather Kell, Laura Dame, Julie Fei-Fan Balzer, and Nadya Borisevich are especially useful for readers who love expressive layouts, mixed media, collage, stickers, or art journals.
Q4: Are all of these creators strictly bullet-journal-only accounts?
No. Some are closely tied to the original Bullet Journal method, while others work across planning, journaling, mixed media, and notebook culture more broadly. That reflects how the US journaling space looks in 2026.
Reference
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